While Suncorp Stadium's appearance has dramatically changed, its name will stay the same
for at least another six years, the Deputy Premier and Minister for Sport, Mr Terry
Mackenroth, and Suncorp chief executive, Mr John Mulcahy, announced today.
Both were on hand at the redeveloped stadium to announce Suncorp had re-signed as naming
rights sponsor until the end of 2009.
"Suncorp's sponsorship will be ongoing for the next six years from January 2004," Mr
"The State Government welcomes Suncorp's continued investment in what will be one of
Australia's greatest sporting venues.
"We have a long and proud history of partnering Suncorp in promoting and developing sport in this state.
"Today's announcement speaks volumes for the confidence Suncorp has in this stadium's
Mr Mulcahy said Suncorp was delighted to renew its sponsorship. "As Queensland's biggest company with a long history of supporting events in this State, we
are very pleased to announce that we will continue with Queensland's most loved sporting
venue," he said.
"The sponsorship reflects our commitment to the Queensland community and we are happy to
be able to play a significant role in ensuring Suncorp Stadium remains a well-used, world
class sporting venue for years to come.
"It is an excellent facility for Queenslanders and for Queensland sport."
Mr Mackenroth said the naming rights agreement was vital in today's sporting environment.
"Hosting major sporting events is big business these days," he said.
"Fans want and expect first-class facilities to watch their favourite teams and Suncorp
Stadium will be world-class. "But to give taxpayers better value for money and to make the stadium all the more
financially successful we have to take advantage of the opportunity to sell the naming rights. "And what better name than a Queensland icon in itself - Suncorp - to take advantage of the
exposure the stadium will offer."
"Suncorp Stadium" is a venue of the Major Sports Facilities Authority
Mr Mackenroth said this year alone, Suncorp Stadium was scheduled to host nine Rugby
World Cup games, one rugby union test match, two State of Origin games and eight Brisbane Broncos games.
He said the stadium would be ready to host its first game - Brisbane Broncos versus
Newcastle Knights - on June 1.